| Andy Low |
Andrew is the Chief Executive and Managing Director Practice Area leader. He has operated as a marketing focused MD & General Manager in international, fast moving, consumer focused industry sectors. He has also held various marketing and sales roles in large corporates, including, Cadbury Schweppes, Tonka Toys, Hasbro, Hallmark Cards and Mills & Boon. He is experienced in the development and revitalisation of brands, using all components of the marketing mix. Knowledge of different channels to market including retail, direct to consumer and the internet. Practice Areas Primary Capabilities Director and general manager with a strong marketing background and track record in revenue and P&L achievement. Can operate at country level and in the wider international context. Proven ability to manage strategically broad ranging business operations, with a successful record in the timely introduction and promotion of new products. A consulting business analyst, allied with strong executional skills to deliver the right result. Good people finder with a broad ranging senior network. Preferred Activities Business Development/General Management from a marketing perspective either as a consultant or as an interim manager. Also able to help find senior staff for interim or permanent roles Core Offer A successful director working at Managing Director level and at senior functional level
Other Disciplines Offered
Primary Sector Experience Majority of career spent in fast moving, international, creatively driven, consumer led industry sectors with high level of contact with the manufacturing and development of the product. Other sectors:
Areas of Distinctive Performance and Value- Addition
Notable Case Studies TEC International Strategica Publications Reading Business Chronicle 2005 - Business development article Employment Summary
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